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For the past few years, user-generated content has been a blessing for marketers. According to research, consumers respond to user-generated material much more favorably than brand-created content. Why? external reliability. Your clients and consumers can promote you more effectively than you ever could. 85% of consumers are more affected by visual user-generated material than by […]

Big data is becoming more and more crucial for marketing and commercial success. Big data-driven analytics are now used by about 53% of businesses, and this percentage is expected to rise. A “yes” or “no” binary response or a number on a scale from 1 to 10 as a subjective rating are examples of quantitative […]

Fintech, or financial technology, employs cutting-edge techniques to enhance the financial services sector. A unique form of marketing called fintech marketing is concerned with promoting fintech goods and services. These marketing firms may assist you in developing campaigns that will expand your clientele, boost sales, and enhance your market share. The most effective Fintech marketers […]

It’s time for the blockchain revolution. Blockchain technology has transformed business operations and customer interactions over the last ten years, and its potential is only now starting to be realized. We will probably see a substantial movement towards blockchain over the next few years, at least by 2023, as more organizations attempt to capitalize on […]

Since analyzing information is the same as performing data analytics, the word is not new. It has been practiced for many years in a variety of sectors, and it is now being applied to business. Predicting or having insight into the future is the main goal. Business data and analytical insights are the most sought-after […]

Businesses must deliver great customer service in order to prosper in the current economic climate. They must be quick to comprehend and respond to customer shopping behaviors in order to do this. Businesses require a complete, unified perspective of their consumers in order to appropriately analyze and respond to customer behavior. Why does that matter? […]

For the past 7-8 years, big data and data lakes have been popular buzzwords in IT. And increasing amounts of evidence imply that its adoption has been a huge success. Businesses now define their internal company objectives and benchmarks using data. Additionally, it takes care of the externals as well, including the interaction between the […]

Even while the concept of big data has been there for some time, it has only been in the past two years that people have begun to pay attention to it and make an inventory of all the data. According to research, businesses only assess 12% of their data, which does not come close to […]

Numerous issues in the business world are being resolved through big data. Enhancing relationship development is one of the big data’s main advantages. It discussed the advantages of utilizing big data to improve client connections. It claims that there are numerous ways big data may support the development of consumer relationships. The cost of supply-chain […]