In order to better understand customers and clients and to improve targeting and the relationship between customers and business models, data enhancement is…
Businesses have started allocating more strategic and financial resources to data standardization, and for a good reason. As companies engage in modern technologies…
Data is unquestionably the most valuable resource for practically every firm, especially when they are developing multi-channel B2B marketing activities, given how data-driven…
Prices vary between online and offline sources. Retail price optimization and competition pricing analysis can assist with online price monitoring. But do you…
While email marketers are constantly looking to expand their lists, quality is always preferred over quantity. Low-quality lists decrease click-through rates, raise bounce…