Category Archives: Marketing Analytics

Measuring your qualitative and quantitative outcomes is one of the most efficient ways to determine the success of a digital marketing campaign. Think…

We have transitioned from a time when we didn’t know how to use big data to a time when we simply have too…

Big data technology is crucial in many facets of contemporary business. One of the industries where data has the largest impact is sales.…

Modern retail marketing tactics are built on the twin foundations of QR codes and marketing analytics solutions. More businesses are combining them to…

All economies are supported by small businesses. With so many rivals and marketing options available, the market for these small firms is challenging.…

Due to the many benefits web research services offer for businesses nowadays, practically all corporations choose to use them. They can better identify…

They can only evaluate any marketing initiative or company venture's performance after it is measurable. Market tracking and analytics come into play during…